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How I Work

A Clear Process.
Zero Guesswork.

Every project follows a proven, structured workflow — from discovery to delivery — so you always know exactly where things stand and what comes next.

Start a Project
7 Days
Avg Delivery
3 Rounds
Revisions Included
100%
On-time Rate
48 hrs
First Draft

The 6-Step Workflow

A battle-tested process refined across 50+ landing page projects for SaaS, e-commerce, and service businesses.

Phase 1
Discovery & Brief
⏱ Day 1
01

We kick off with a focused intake form and a short call to align on goals, audience, tone, and competitive context. No fluff — just the information needed to build something that actually converts.

Project brief document
Target audience definition
Competitor reference analysis
Phase 2
Strategy & Copy
⏱ Day 1–2
02

Before a single pixel is placed, the messaging hierarchy and conversion strategy are locked in. Headlines, subheadlines, CTA copy, and section flow are defined — so design amplifies strategy, not the other way around.

Page structure wireframe
Headline & CTA copy draft
Conversion flow map
Phase 3
Design in Figma
⏱ Day 2–3
03

High-fidelity desktop and mobile designs are crafted in Figma — pixel-perfect, brand-aligned, and built with development in mind. You review and approve before a single line of code is written.

Desktop full design
Mobile responsive design
Client approval checkpoint
Phase 4
Development
⏱ Day 3–5
04

Clean, semantic HTML/CSS with smooth animations — built directly in WordPress or your preferred platform. Fully responsive, fast-loading, and cross-browser tested before you see it.

Pixel-perfect HTML build
Mobile & tablet responsive
Performance optimised
Phase 5
Review & Revisions
⏱ Day 5–6
05

You get a private staging link to review the live build. Up to 3 revision rounds are included — submit all feedback in one batch per round for fastest turnaround. Changes are reflected within 24 hours.

Private staging preview link
3 revision rounds included
24-hr turnaround per round
Phase 6
Launch & Handoff
⏱ Day 7
06

Once approved, the page goes live. You receive all source files, a brief walkthrough video, and 7 days of post-launch support for any tweaks or questions. No disappearing act after delivery.

Live deployment
Source file handoff (Figma + code)
7-day post-launch support
🎨
Figma
UI Design
WordPress
CMS / Build
🧩
Elementor
Page Builder
📊
GTM / GA4
Analytics
🔥
Hotjar
Heatmaps
🚀
Cloudflare
Performance
💬
Notion
Project Mgmt
🔗
Loom
Video Reviews
How long does a full project take? +
Most landing pages are delivered within 7 days from the moment I receive all required assets and the brief is approved. More complex multi-section pages may take 10–14 days. Rush delivery within 48–72 hours is available for an additional fee.
What do you need from me to get started? +
You'll fill in a brief intake form covering your goals, target audience, brand assets (logo, fonts, colors), existing copy or product details, and any design inspiration references. If you don't have copy yet, I offer a copywriting add-on.
How many revisions are included? +
Every project includes 3 full revision rounds — one after the Figma design approval, one after the live build, and a final polish round. I ask that all feedback per round is consolidated into a single message for the fastest turnaround. Additional rounds are available at a flat rate.
Do you handle hosting and domain setup? +
I don't manage hosting or domain registration, but I can deploy directly to your existing WordPress installation or hand off clean HTML/CSS files for self-hosting. I'm happy to advise on hosting setup if needed.
Can you integrate forms, pixels, and tracking? +
Yes — contact forms, Meta Pixel, Google Tag Manager, GA4, and other basic integrations are included in every build. Advanced marketing automation or CRM integrations (e.g. HubSpot, Klaviyo) can be added as an optional service.
What payment methods do you accept? +
I accept bank transfer, PayPal, and Wise. A 50% deposit is required to begin work, with the remaining 50% due upon delivery of the final approved build before handoff.

Ready to Build
Something That Converts?

Drop me a message and get a free project scoping call — no commitment, no sales pitch. Just a clear plan and an honest quote.